888poker Live
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888poker live - sustained event branding
Live events| Entertainment | B2C


Project industries: Gaming and global betting
Project rolls: Designer
Brief: Logo, trophy, cards design





Logo

Cards


888Poker Live
Logo
888poker Live, the live events arm of 888poker.com, needed a distinctive identity while staying connected to the parent brand. I designed a dynamic logo that retains the core “888poker” mark, drawing inspiration from Las Vegas lights and cinematic signage. Built around circular forms, the logo captures the energy of live tournaments and can be customized by city or venue—ensuring flexibility across global events.
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Trophy
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For the official 888poker Live trophy, I took inspiration from Olympic podiums and symbols of achievement. Incorporating the iconic “8” and interlocking circles, the design echoes the Olympic rings and creates a stage-like form—celebrating players' victories with a strong, symbolic presence.
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Cards
I designed a custom deck for all 888poker Live tournaments, blending tradition with visual excitement. Against a sleek black background, vibrant red and blue neon swooshes evoke the thrill of the game while staying true to classic card colors. The result is a bold, branded deck used at tournaments around the world.
Used globally in all 888poker Live events, the logo, trophy, and cards became key brand elements—featured across both digital and print communications.